New Customer Loyalty Program Wilbur Launches, Celebrates ‘National Mom…

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Wilbur: the uber simple app-free, card-free loyalty rewards program

Wilbur is ideal for Mom & Pop business owners because the set-up is super simple and requires no extra training or ongoing investment of time.

With the average American belonging to a staggering number of business reward programs, it’s hard for small business owners to cut through the clutter with a solution that sticks. Smart Transaction Systems wants to change that with Wilbur, a new, ultra-simple loyalty program designed for busy business owners who don’t have extra time to manage a loyalty program, and customers who don’t want another form to fill out, card to carry or app to download.

To kick things off in style, Wilbur is launching a “Free-2-100” limited-time offer on March 29, in celebration of “National Mom & Pop Business Owners’ Day” and small businesses owners nationwide. From March 29-April 30, customers who sign up for Wilbur will pay absolutely nothing until 100 customers enroll in their new loyalty reward program.

“Wilbur is ideal for Mom & Pop business owners because the set-up is super simple and requires no extra training or ongoing investment of time,” said Sarah Miller, marketing director of Wilbur and Smart Transaction Systems. “Customers also like Wilbur because it’s non-invasive and hassle-free. They simply text their first name to a number and that’s it: They’re signed up for their favorite Mom & Pop shop’s loyalty program and never get spammy marketing texts, calls or emails—only rewards.”

Shoppers join Wilbur by texting their first name to the business’ Wilbur number and earn points by giving their phone number to cashiers during checkout. Texts with updated point balances and reward notifications are sent automatically to the customer with absolutely no mobile marketing. And, once customers enroll in their first Wilbur-powered rewards program, they don’t have to sign up again with other participating businesses.

Each business can use Wilbur to define its own reward structure and control how customers earn points. Wilbur requires no special training or equipment, is compatible with a wide variety of POS systems to make it easy for the merchant to get started, and can provide businesses with their loyalty transaction history on a daily, weekly or monthly basis.

Celebrate National Mom & Pop Business Owner’s Day with Wilbur’s Free-2-100 Promotion

To take advantage of Wilbur’s Free-2-100 promotion, businesses can enroll in two ways: by filling out the Contact Us form at wilburrewards.com or by calling 888-494-9760. Once enrolled, customers can participate in three easy steps:
1)    Texting their first name to the provided Wilbur number,
2)    Sharing their phone number when they make a purchase, and
3)    Redeeming rewards with their cell phone number at checkout.

The Wilbur program will remain free until the participating business reaches 100 participants. Once the 100-customer enrollment threshold is met, businesses can continue to reap the rewards of their Wilbur loyalty program at a low rate of $49 per month.

For more information, visit wilburrewards.com or call 888-494-9760 to get started today.

About Wilbur
Based in Boulder, Colorado, Wilbur is a super simple loyalty rewards program designed for busy business owners who don’t have extra time to manage a loyalty program, and for customers who don’t want another form to fill out, card to carry or app to download. Wilbur is powered by Smart Transaction Systems, a leading provider of customer loyalty, mobile marketing, gift card programs and e-commerce capabilities that are custom designed for small businesses to achieve their unique goals. Visit wilburrewards.com to learn more and follow Wilbur on Twitter at @wilburrewards.

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