"We applaud LendingTree’s continued commitment to providing compliant consumer experiences,” said Ross Shanken, CEO, Jornaya.
Philadelphia, PA (PRWEB) October 09, 2017
Jornaya, the fast-growing consumer journey insights platform, today announced that LendingTree®, the nation's leading online loan marketplace, has integrated TCPA Guardian from Jornaya to manage compliance risk associated with the Telephone Consumer Protection Act (TCPA).
The Telephone Consumer Protection Act, or TCPA, passed in 1991, requires prior express written consent for non-emergency autodialed, prerecorded, or artificial voice calls to wireless phone numbers, as well as for pre-recorded telemarketing calls to residential wireline numbers.
Jornaya’s TCPA Guardian integrated with LendingTree’s marketplace provides lenders with ability to validate that the consumer was shown necessary and approved disclosures, including monitoring the size, text, and overall visibility of the necessary TCPA disclosure. What’s more, the solution documents the proof of that consent, allowing both LendingTree and its lenders to deter and help defend the costly and rising number of TCPA complaints.
"LendingTree strives to deliver the highest quality experiences and services for our consumers and our lenders. By implementing Jornaya’s technology across our platform, we are able to ensure consumers’ privacy is protected while also offering lenders independent and trusted certification of consumer consent before they dial or text," said Sam Mischner, Chief Sales Officer at LendingTree.
"We applaud LendingTree’s continued commitment to providing compliant consumer experiences,” said Ross Shanken, CEO, Jornaya. “TCPA Guardian gives LendingTree’s network lenders additional confidence that their customer acquisition efforts and marketing programs are compliant. This is especially important in the mortgage and consumer loan space, where there have been a number of recent, high-profile legal cases related to the TCPA."
Jornaya’s TCPA Guardian allows users to monitor and audit leads in real time, while ensuring compliance with evolving consumer privacy regulations. With the largest network of lead generators and brands utilizing its technology, Jornaya helps any party dialing or texting, as well as any party in the marketing supply chain, to ensure they have proper consent and proof of that consent, regardless of whether or not they captured the consumer’s phone number directly. Jornaya provides complete TCPA compliance to the largest mortgage lenders across the country ensuring every online consumer inquiry is compliant with the consumer’s prior express written consent ensuring safe and permissible communication between lenders and potential borrowers.
Jornaya is the consumer journey insight platform that provides publishers, marketers, data analysts, and compliance professionals with the highest-resolution view of the consumer buying journey. It is the only technology platform that witnesses both first- and third-party consumer interactions in real time and across devices. Meeting consumers at these moments of intent enables businesses to shorten the distance between data, decision, and action. Jornaya seamlessly integrates with any buyer journey decision process or toolkit. Visit http://www.jornaya.com for more information.
LendingTree is the nation's leading online loan marketplace, empowering consumers as they comparison-shop across a full suite of loan and credit-based offerings. LendingTree provides an online marketplace which connects consumers with multiple lenders that compete for their business, as well as an array of online tools and information to help consumers find the best loan. Since inception, LendingTree has facilitated more than 65 million loan requests. LendingTree provides free monthly credit scores through My LendingTree and access to its network of over 500 lenders offering home loans, personal loans, credit cards, student loans, business loans, home equity loans/lines of credit, auto loans and more. LendingTree, LLC is a subsidiary of LendingTree, Inc. For more information go to http://www.lendingtree.com, dial 800-555-TREE, like our Facebook page and/or follow us on Twitter @LendingTree.
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