Guardian ad Litem, 13th Circuit, Launches New Website – “Lift Up a…

Guardian ad Litem Program of Hillsborough County launches new website

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Guardian ad Litem Program of Hillsborough County launches new website

Our program actively recruits volunteers to provide support and advocacy for children in the child welfare system, and our website is a very important tool in that process, says Yvonne Marrone, Community Outreach Coordinator for Guardian ad Litem.

For more than 30 years, the Guardian ad Litem (GAL) Program has served as Hillsborough County’s exclusive advocate for children in the court system. In April 2018, in partnership with Tampa-based marketing partner CompleteSpectrum, GAL launched a new website to better communicate their role to the community.

Guardian ad Litem is the extension of CASA in FL, and Guardians ad Litem are court-appointed special advocates whose sole job is to serve as the voice of the child – a voice that is separate from the child’s family members, foster care providers, attorneys or social workers.

“Our program actively recruits volunteers to provide support and advocacy for children in the child welfare system, and our website is a very important tool in that process,” says Yvonne Marrone, Community Outreach Coordinator for GAL. “The new site better represents the key role our volunteers play in the lives of these children.”

Guardian ad Litem volunteers work within a team that includes a Child Advocate Manager and Best Interest Attorney. Their job is to make recommendations that serve the child’s best interests.

In support of Guardian ad Litem’s child advocacy efforts, CompleteSpectrum led the design and development of a new volunteer-focused recruiting campaign and website, with a goal of helping ensure all children in Florida’s child welfare system receive the support and advocacy they need to make their voice heard.

“The Guardian ad Litem program and their commitment to advocating for children in Florida’s court system is a cause we truly believe in and want to help expand,” said Phillip McMillan, CEO of CompleteSpectrum. “Through our partnership with the Guardian ad Litem team, we’ve created a platform that helps bring their advocacy message to more Tampa residents than ever before, which in turn will help bring new volunteers into the lives of the children who need them the most.”

The new website can be found at http://www.galtampa.org. Visitors to the site can learn more about Guardian ad Litem’s mission and the role volunteers play in helping advocate for children in need, as well as sign up to volunteer or make a donation that helps fund their non-profit organization.

“The Guardian ad Litem program has limited resources at their disposal to help spread their advocacy message to would-be volunteers,” continues McMillan. “The CompleteSpectrum team wanted to help make a difference in our community and apply our skills – which programs like GAL often have to forego due to budgets – in an impactful way. We’re humbled to have had an opportunity to make a difference for Florida’s children, and we’re excited to continue to support important causes like this in the communities where we live and work.”

About Guardian ad Litem

The Guardian ad Litem Program advocates for abused, abandoned and neglected children in Florida. It is a network of professional staff and community volunteers, partnering to provide a strong voice in court and positive systemic change on behalf of Florida’s abused and neglected children. There are 21 local Guardian ad Litem programs in 20 judicial circuits in Florida, and the 13th Circuit serves the Tampa and Hillsborough county region.

About CompleteSpectrum

CompleteSpectrum, based in Tampa and serving clients worldwide, is an interaction management agency – more than marketing campaigns, we create customer engagements and marketing solutions that drive revenue growth and build brand loyalty.

Specializing in the private equity space, we partner with PE funds, portfolio companies and privately-owned high-growth businesses to develop brand stories, package them in a compelling manner, and deliver them to their target markets. Wherever you may be in the lifecycle of your business, we offer a complete spectrum of marketing services that make your brand interactions profitable, measurable, and actionable so you can capitalize on revenue-generating opportunities, communicate effectively with key audiences, expand your market reach, and grow the value of your business.

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